Storytelling: The Malcolm Gladwell Start
No matter how well known you are, if you are in going to a new country to work, creating a connection with people is an effort worth making. Of course it is easier said than done. A lot of us are unaware of effective strategies to create this connection. Many believe that the best way to create a connection is by telling…

Stop Before Storytelling For Worldviews
Storytelling, the way its taught, coached, consulted and as a result practiced, is so focussed on telling the story (may be because its called story telling) that it lacks attention in an area that matters the most. Who is it for and what is their worldview? Currently this is how we think, What is the key message I need to communicate? And…

Stories Behind Comments, Feedback, Evaluations
America’s Got Talent is a perfect platform to witness the process of evaluating, commenting and giving feedback. Here is a story of Luke and his experience at America’s Got Talent that teaches us something about being able to identify what stories are hidden behind the evaluations, feedback and comments we receive. Seventeen year old Luke has earned himself a name locally as…

Why Storytelling Beats Facts Every time?
Facts may work in a courtroom but they rarely work in marketing. Still, amateur marketers believe that all they need to do is to recite a fact to make marketing successful. Stats like 65,000 likes, 2 million views, 500 comments for a social media campaign rarely equate to business conversions. If facts were enough, no one would sms whilst driving, everyone would…

Storytelling: Struggling with Building Rapport
A few weeks ago, a very keen learner asked a question, “I am posted out to Europe to take on a role as a representative of my organisation there. I am looking forward to it but here is a little something that is bothering me. The person who will be my assistant not only has more experience in the job but also…

Storytelling : The dog and me or The dog and I ?
This blog is for you if you find yourself hesitant to speak or being told off for not speaking ” proper English”. Imagine you are telling a story to a friend and you say, “the dog and me”. Your friend stops you and says, you mean “the dog and I”. Does it frustrate you and does it even matter? The majority of…