I am aware that you are reading this blog to find out the answer to the question, “Why Abu Jandal, Osama bin Laden’s former chief bodyguard’s decision to not disclose information to his interrogators changed?” I will get to that, but let us start by creating an important connection between the answer and what we can learn from it.
In my Sales …
Words are not just a mechanism of conveyance. They are a mechanism of influence.
Given below are three research based findings from Robert Cialdini’s book Pre- Suasion: A Revolutionary Way To Influence And Persuade that prove that words are a mechanism of influence.
1) WORDS THAT CONNOTE ACHIEVEMENT
Studies have shown that subtly exposing individuals to words that connote achievement ( win,…
Why are some teachers, facilitators or just communicators way better than the others in engaging?
Over the years I have gained insights on what makes a classroom experience engaging. Unfortunately, great content on its own rarely works. Engaging communicators use a combination of Great Content + Great Engagement Techniques.
Here is one of the trick I use for creating engagement in my …
Desired Change rarely takes place by only presenting consequences of not changing or benefits of changing. Effective Change Management Storytelling requires another important element.
Robert Cialdini’s book Pre-Suasion informs that as a rule, communications that present the most frightening consequences of poor health habits work better than milder messages or messages that present the positive consequences of good habits. The more prominent…
In Change Management Storytelling talking about how is the current situation is very important.
Today, whilst working on Change Management Storytelling Project I was having a casual conversation with some of the leaders to gain some insights on the project. During this conversation, one of the leader asked me ” why are you so fussed about knowing how are we working now?…
Building genuine trust in the Digital World is not that hard if you don’t abscond digitally. The message in this blog is specifically for the sales professionals, but learnings can be applied by anyone who is keen to learn about building trust in the digital world.
Let us start by looking at how we buy a service in a digital world.
When…
I am sure I do not need to justify why reading is a great habit but just reading alone rarely works for me.
I have been reading for a while now but what I have noticed is that in about 6 months time the book I have already read becomes new to me.
What does that mean?
That means I have forgotten…
Why desired change behaviours should never be incentivised?
Last week I was invited to speak on Storytelling for Change at a Learning Festival of an Organisation. I was surprised to notice that the employees upon attending a speaking session were allowed to get a stamp on their Learning Passports and once they had certain numbers of stamps they could win prizes like…
Business Storytelling and where the focus should be
I give talks on Storytelling regularly and sometimes I am introduced as a Master Storyteller. I often grind my teeth when I hear that because if I am called a Master Storyteller, then I have actually failed as a Business Storyteller.
What am I going on about?
The idea here is that unlike in…
Learning from a workshop is not a framework and methodology hoarding exercise.
For all my Strategic Storytelling Workshops I suggest tailored content to the key client contact beforehand. I make these suggestions based on audience profiling that I do prior to the workshop. Almost always, my key contact asks me, “Can we cover more content?” For them, the rationale is, it takes…