Storytelling: The Malcolm Gladwell Start
No matter how well known you are, if you are in going to a new country to work, creating a connection with people is an effort worth making. Of course it is easier said than done. A lot of us are unaware of effective strategies to create this connection. Many believe that the best way to create a connection is by telling…

Storytelling Presentations: Bullet points are such a bad idea
Sundar Pichai, Jeff Bezos, Elon Musk, Richard Branson, and most of the world’s most inspiring speakers, do not use bullet points. Why don’t they use bullet points? If you have bullet points, you are making the audience listen to you and read the bullet points. That creates cognitive load. *University of Washington biologist, John Medina, has done extensive research into persuasion and…

Data Storytelling: Story Before Suggestions
Sam and his team, having worked hard to find an insight from data that they have received from their ecommerce team, finally find a meaningful insight after weeks of slicing and dicing the data. Excited, they walk in to a presentation to share the insight. Their presentation is structured like this: – We are here to make the following suggestions for an…