You developed the courage to show up on LinkedIn. You worked hard on your maiden post and finally pressed, post.

Now, the wait begins, you will repeatedly check the data on likes, comments and views. It is human to do that.May be you will also notice someone else’s average or below average post getting plenty of likes and views. You are now feeling disappointed that despite effort you did not garner the attention.

This is exactly the time where you need to stop and think differently.

Your well thought out post is the documentary of your work, it is making you better, you are on your path to becoming a great content creator or a subject matter expert and that is why you are showing up. You are not showing up for validation. If you stuck to that mindset, you will continue to show up with quality content and eventually garner attention.

Don’t feel obscure because self improvement, discipline and persistence are great social media goals. We can learn to detach ourselves from fame, popularity and noise on social media because it doesn’t sustain. Instead, use the platform to create a documentary of your work, practice your work and ship your work.

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"I attended your story telling course some time back. And I've enjoyed keeping up my knowledge with your blog. You may not have realised however, that the Whole of Government is implementing Internet Seperation. Hence I'm not able to access the links to read your articles. Could I suggest including a QR code in your emails so that I can use my mobile to scan it and gain immediate access to the article? It would be most helpful"