This illustration captures the process of Finding and Assembling a Story to make a point.
I elaborate on this process in detail in my upcoming book Strategic Storytelling: Why Some Stories Drive Your Success at Work but Others Don’t.
If you are not new here you would know that my upcoming boom Strategic Storytelling published by The Hachette Book Group is launching in May this year. We are planning a few events leading up to the book launch. Please sign up here if you would like to be the first to know.
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Why the QR Code? The answer is in the request below we received from a regular blog reader.
"I attended your story telling course some time back. And I've enjoyed keeping up my knowledge with your blog. You may not have realised however, that the Whole of Government is implementing Internet Seperation. Hence I'm not able to access the links to read your articles. Could I suggest including a QR code in your emails so that I can use my mobile to scan it and gain immediate access to the article? It would be most helpful"
"I attended your story telling course some time back. And I've enjoyed keeping up my knowledge with your blog. You may not have realised however, that the Whole of Government is implementing Internet Seperation. Hence I'm not able to access the links to read your articles. Could I suggest including a QR code in your emails so that I can use my mobile to scan it and gain immediate access to the article? It would be most helpful"
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