Narrative Business Storytelling Archives - Page 10 of 10

29 May

We like to think that when we take medication, it has an unfailing ability to get to where it is required in the body to treat the illness. But do you know, the cells we are trying to treat themselves can block entry to the drug because they think it’s something foreign and potentially harmful. Basically, I don’t know you, I don’t…

17 May

Storytelling Techniques for Transforming Presentations Part 3 of 5

This is our 3rd blog on Storytelling Techniques for Transforming Presentations For those who have missed Part 1 and Part 2, the questions I answer in Storytelling Techniques for Transforming Presentations blog series are questions I have been asked by clients. So, this blog series is a curation of answers to those questions. In this blog we will answer only 1…

02 Apr

Happy Birthday Apple! We all know Apple as one of the finest technology brands but apart from technology lessons Apple has taught us some psychology lessons too. On Apple’s 38th Birthday today, as a Business of Stories, I want to share one of the best told stories from Steve Jobs that I have enjoyed, learned, applied and benefited from https://www.youtube.com/watch?v=zkTf0LmDqKI After watching…

24 Mar

Value Storytelling is same as Living Values

What I want you to do is to go back to how you felt on the first day of your job. You probably felt a mixture of excitement and uncertainty. You would have had an orientation and got to know a lot of exciting things through orientation. One of the topics flashed on the orientation slides would have been ‘Company Values’. You…

13 Dec

Clients are looking for cheaper options? Value Storytelling is what is required

A few days ago my husband and I went to see a film. Before the movie started he went to buy a small bottle of water. When the cashier told him the bottle of water was $3, he returned the bottle and took back his money. I was aghast ! We had just paid $20 dollars for the movie tickets so $3…

Business Storytelling

Change Management ? Trojan Storytelling Part 1 of 2

Storytelling Techniques for Transforming Presentations Part 3 of 5

Best told stories from Steve Jobs

Value Storytelling is same as Living Values

Clients are looking for cheaper options? Value Storytelling is what is required