NO, It does not depend on what you want
Remember the last time you went to buy something that is not an everyday purchase like milk, bread etc. Lets say you go to buy a washing machine. Most likely, you will do some research online and then may be talk to a few friends and ask for recommendations. You now have an idea of what you want but you are still…

In a Sales Success Story the Outcome is not as Important
You are a salesperson and you are in a conversation with a potential client who is from the banking industry. Its time for you to tell a success story and this is what you say. Your current situation reminds me of another banking client of ours in Singapore. A year ago we ran a successful customer service program with our client Mike…

Storytelling Techniques For Transforming Presentations Part 2 of 5
This is part 2 of our Storytelling Techniques for Transforming Presentations Blog series. In Part 1 of this blog series, we answered questions that generally run through our minds even before we start putting our presentations together. In this blog, we share some learnings which are centered around delivering the story. I have yet to come across any literature on Storytelling that…