Storytelling: Can you see it?

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Storytelling: Can you see it?
There is a form of storytelling that we watch, yes it is movies but we don’t do movies at work. Right ? So, what do we do to  make people see what we are saying ? Is there a way to make that happen ? Firstly let us understand why seeing is even important?  When you make someone see something you engage…
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Digital Transformation: Correct doesn’t always connect

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Digital Transformation: Correct doesn’t always connect
Over the last few months, whilst running Digital Transformation Storytelling Programmes, I asked several rank and file staff (impacted by the change), “Why do you think your organisation is changing?” After hearing several responses, I can confidently say that rank and file staff’s worldview is, all change initiatives are driven by profitability and there is no care or concern for people on…
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Storytelling is the only differentiator

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Storytelling is the only differentiator
Chobani sells yoghurt so does Yoplait. Chanel sells lipstick so does Loreal. Nike sells fitness apparel so does Adidas.  What is the difference? Often times, the biggest difference between two products that do the same thing is the story that they tell, and how people relate to it.  Watch this 20 min video in which Tim Riley, who heads up the online…
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Storytelling with Pattern Matching : A Shortcut

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Storytelling with Pattern Matching : A Shortcut
Storytelling with Pattern matching is a shortcut to a desired outcome. There is a company with a staff strength of 10,500 employees. The company introduces a CRM system change. Leadership team wants to convince each and every staff  that the change is good for them. The change promises efficiency. Expensive and arduous efforts to convince everyone begin. At the end of the…
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Storytelling: After all, the first “computers” wore skirts.

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Storytelling: After all, the first “computers” wore skirts.
If you tell a semiconductor factory supervisor that soon there will be robots working in the factory, the first question that cross his/her mind will be, “What will happen to my job?” As an answer, what if you could shift into Storytelling gears and tell Katherine Johnson’s Story. In the early decades of the 1900s, mathematical and technical calculations were made manually,…
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Storytelling: Credible but Cold

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Storytelling: Credible but Cold
Before I begin, a disclaimer. We have used a video produced by KPMG as an example to bring the point we want to make via this blog to life. We lack context, it was not made for an audience like us. We are not even sharing our views on making this video better but simply using the information in the video to…
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Storytelling: Struggling with Building Rapport

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Storytelling: Struggling with Building Rapport
A few weeks ago, a very keen learner asked a question, “I am posted out to Europe to take on a role as a representative of my organisation there. I am looking forward to it but here is a little something that is bothering me. The person who will be my assistant not only has more experience in the job but also…
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