Last week I attended an online Book Club with David Hutchens on his new book Circle of the 9 Muses: A Storytelling Field Guide for Innovators and Meaning Makers
I asked a question during the book club conversation which was : In the corporate world the moment you mention that emotions are important in stories without a doubt you get rolling eyes and leaders give you a look which says - No way, I am not mixing emotions with work. Leadership Storytelling : Emotions and Work don't go together
So, how do you manage to inject soul in to dry documents like Strategy, Process, Policy without emotions.
The answer I got from David was practical, insightful and one that made me go - It was worth waking up at 5 AM to attend this book club!
Here is what I learnt
What we need to understand is that when we ask corporate leaders to describe emotions we are not asking them to display emotions
There is a difference between describe and display
Describe is giving an account in words
Display is a performance, show, or event staged for public entertainment
We are asking you to say things like, " I was frustrated with the failure of Project Heartbeat" There is no reason for you to start being frustrated. If we are able to provide clarity to leaders between display and describe I am certain rolling eyes will go and desired outcomes will be achieved
So, I finally found an answer on how to convince leaders to inject soul in to dry documents with emotionally led storytelling
Thank you David.